A powerful PSA about child abuse prevention was spotted recently at a high-traffic intersection in Seoul, South Korea. The interactive campaign lets people step in to prevent the crime.

The top message roughly translates to: “Child abuse, you can prevent it,” while the bottom message instructs: “112: Report (call) to become a hero for children”.

112 is a common emergency telephone number that can be dialed free of charge from any telephone or mobile device. The number works in over 81 countries around the world including all EU nations, the US, Canada, the UK, South Korea, South Africa, India, New Zealand, Hong Kong and more.

[via hatbeat]