July 10, 2012 at 3:21 pm

Football Club Removes Red from Jersey for Blood Donation Campaign

by twistedsifter

ec vitoria donate blood to restore red stripes on football club jersey 1 Football Club Removes Red from Jersey for Blood Donation Campaign

 

 

EC Vitoria is a Brazillian football team from Salvador, Bahia. They are a Series B team that is in the midst of a brilliant marketing campaign for blood donation. The team jersey typically features four horizontal red stripes. At the start of the season the team replaced the red stripes with white stripes.

As supporters donate blood and hit certain targets, the red stripes will be progressively restored throughout the year. The campaign slogan translates loosely to: “Vitoria has always given blood for you, it’s time to reciprocate”

In the gallery below you can see photos of the current and past jerseys along with a promotional video and snaps of supporters donating blood. Loving this idea!

 

 

ec vitoria donate blood to restore red stripes on football club jersey 2 Football Club Removes Red from Jersey for Blood Donation Campaign

 

 

The Original Jerseys

 

Vitória 0x0 Bahia - Baiano 2012 por Felipe Oliveira (8)

 

 

 

The ‘New’ Jerseys

 

Brasileiro B 2012 - Vitória 2x0 Avaí por Felipe Oliveira (70)

 

 

 

 

 

 

people donating blood to restore jersey red stripes for brazillian football club ec vitoria 2 Football Club Removes Red from Jersey for Blood Donation Campaign

Photograph via EC Vitoria on Facebbok

 

 

 

people donating blood to restore jersey red stripes for brazillian football club ec vitoria 1 Football Club Removes Red from Jersey for Blood Donation Campaign

Photograph via EC Vitoria on Facebbok

 

 

 

people donating blood to restore jersey red stripes for brazillian football club ec vitoria 3 Football Club Removes Red from Jersey for Blood Donation Campaign

Photograph via EC Vitoria on Facebbok

 

 

 

For more information visit EC Vitoria’s Offical Site or find them on Facebook!

 

 

 

 

 

 

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