May 15, 2014

A BBQ Book That You Can LITERALLY Barbecue With

bbq book that you can use to bbq with tramontina jwt brazil (12)

 

The Barbecue Bible is an interactive book that features detachable pages that can be used to literally help you barbecue. Features include: A thick page of breakable coal, aluminum foil pages for baking, a page for sharpening your knife, a chopping board, apron and even a page made of salt!

The limited edition book was delivered to master barbecue chefs in Brazil as a marketing campaign for Tramontina, a manufacturer of cookware and accessories. The idea was created by advertising agency JWT Brazil (art director Lucas Reis).

 

 

 

 

The Bible of Barbecue

bbq book that you can use to bbq with tramontina jwt brazil (1)

 

Charcoal page to start your fire

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Paper… the perfect firestarter

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Fold to fan your flame

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Apron is a must

bbq book that you can use to bbq with tramontina jwt brazil (4)

 

Sharpen your tools

bbq book that you can use to bbq with tramontina jwt brazil (11)

 

Aluminum foil for baked goodness

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Season your meat

bbq book that you can use to bbq with tramontina jwt brazil (6)

 

Use the cover as a cutting board

bbq book that you can use to bbq with tramontina jwt brazil (13)

 

The serving tray your food deserves

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A placemat fit for a king (or queen)

bbq book that you can use to bbq with tramontina jwt brazil (3)

 

A cloth to clean up any mess

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Created by JWT Brazil for Tramontina

 

 

 

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