June 15, 2025 at 2:48 pm

They Were Shopping For Some Sriracha, But They Stopped Cold When They Saw The Color

by Ben Auxier

Brown Sriracha bottles on a shelf

TikTok/arielllin

If you’re like me, you put hot sauce on everything.

And you also know that hot sauce, typically – not always of course – but typically, is some shade of red.

So what’s going on in this video from TikTok user @arielllin:

Brown Sriracha bottles on a shelf

TikTok/arielllin

“Um, can someone tell me why Sriracha is brown?”

Brown Sriracha bottles on a shelf

TikTok/arielllin

Sure enough, the bottles in this grocery store have come from brown town.

Brown Sriracha bottles on a shelf

TikTok/arielllin

“Uh, like, what happened?”

@arielllin

WHAT HAPPENED TO SRIRACHA🤔 #sriracha #wtff #viral #brownsriracha #whatsgoingon

♬ original sound – baby ari🤍

Apparently there’s some corporate shenanigans at play?

2025 05 25 19 48 11 They Were Shopping For Some Sriracha, But They Stopped Cold When They Saw The Color
People fought hard about varieties.

2025 05 25 19 48 27 They Were Shopping For Some Sriracha, But They Stopped Cold When They Saw The Color

Maybe it’s not so bad?

2025 05 25 19 48 34 They Were Shopping For Some Sriracha, But They Stopped Cold When They Saw The Color

We got straight up cultivators in the chat.

2025 05 25 19 48 56 They Were Shopping For Some Sriracha, But They Stopped Cold When They Saw The Color

The point is, my hot sauce better not be getting worse, because that’s gonna be the last straw for me.

We can’t take that.

If you liked that story, check out this video from a former Chipotle employee who reveals how the company cheats customers out of food.