Tag: marketing

Mar 9, 2013

Picture of the Day: Calibrating a Digital Billboard

Picture of the Day: Calibrating a Digital Billboard

CALIBRATING A DIGITAL BILLBOARD Photograph by fungiside on Reddit What seems like a bad (or awesome) acid trip is actually a calibration test for a digital billboard. The video (although it appears as an image here) is a test to make sure all of the individual panels are working together to make…

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Mar 9, 2013

What if Superheroes were Sponsored?

What if Superheroes were Sponsored?

Roberto Vergati Santos is an artist and designer from Italy. In his series Sponsored Heroes, Santos imagines a scenario where the world’s best known brands sponsor the most popular superheroes. Brands already pay for endorsements from athletes, musicians and actors and there’s no questioning the star power of superheroes! While Bruce Wayne and Tony…

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Dec 7, 2012

Four Iconic Photos Turned Into ‘Selfies’

Four Iconic Photos Turned Into ‘Selfies’

If you’re a part of any major social network you’ve undoubtedly come across a selfie; an arm’s length self-portrait that has become ubiquitous in the smart phone era (much like its predecessor, the mirror shot self-portrait). In a recent print campaign for South-African based newspaper, Cape Times, advertising agency Lowe Cape Town imagined what…

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Oct 15, 2012

25 Billboards with Fascinating Science Facts

25 Billboards with Fascinating Science Facts

Located in Vancouver, British Columbia, Canada, Science World is a not-for-profit organization/facility dedicated spreading the awe and wonder of science for kids and adults alike. In collaboration with their long-term advertising agency partners Rethink, Science World are well known in Canada for their award-winning outdoor and ambient media campaigns. From billboards and bus shelters…

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Jul 19, 2012

Brandalism Project Subverts Billboards Across the UK [25 pics]

Brandalism Project Subverts Billboards Across the UK [25 pics]

Over a five day stretch, the Brandalism project saw 25 artists from 8 countries come together for the biggest subvertising campaign in UK history. Manchester, Birmingham, Leeds, Bristol and London all saw billboard spaces co-opted by these street artists. The term brandalism was first coined by writer Sean Tejaratchi and would be…

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Jun 25, 2012

50 Really Creative Billboards

50 Really Creative Billboards

Last week’s post on creative floor stcikers was well received, so I thought I’d do a follow-up post on really funny and creative billboards. I spent last night going through hundreds of examples and there’s a ton of really impressive work! As a former ad agency employee, I always have fun doing these kind…

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Jun 18, 2012

25 Really Creative Floor Sticker Ads

25 Really Creative Floor Sticker Ads

Below you will find a collection of creative, provocative and sometimes funny floor sticker ads that caught our eye. It’s fascinating to see the ideas ad agencies can come up with when they are not constrained by the restrictive borders of a magazine or billboard. If you know of any other really creative sidewalk,…

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