LIGHTS OUT SYDNEY!

 

Photograph by REUTERS / TIM WIMBORNE

 

Last Saturday, March 26, people and businesses around the world participated in Earth Hour 2011, turning off their lights at 8:30 p.m. local time. Earth Hour was organized by the World Wildlife Fund in 2007, as a way to bring attention to energy-consumption, sustainability, and climate change issues. This year, participants in 134 countries darkened homes, skyscrapers, and landmarks around the world.

I’ve noticed a lot of disparaging comments surrounding the futility of shutting off lights for ‘one measly hour’. The act itself does not have much impact in terms of energy conservation, it really is a global P.R effort to drum up awareness.

 

via In Focus with Alan Taylor: Earth Hour 2011