In a spot for The Sunday Times, design studio Us (Christopher Barrett and Luke Taylor) recreated six famous cultural images in a single steadicam shot.

To get a sense of the coordination and effort required to pull of such a feat, watch the making of video embedded below. It will give you greater insight and appreciation for the polished piece above.

For those interested, the six recreated images (in order) are:

1. Auguste Rodin’s The Thinker (Le Penseur)
2. Forrest Gump (1994)
3. Mad Men (TV series, 2007)
4. Michelangelo’s The Creation of Adam at the Sistine Chapel
5. Reservoir Dogs (1992)
6. Daft Punk

 

 

 

 

Credits

Directors – Us
Production Company – Academy Films
Executive Producer – Lizie Gower
Producer – Juliette Harris
DOP – Ben Fordesman
A&R Operator – Simon Wood
Art Director – Alison Dominitz
Hair & MakeUp – Lu Hinton
Stylist – Rebecca Hale
Casting – Hammond & Cox
Editor – Dave Stevens @ Assembly Rooms
Post – Electric Theatre Collective
Grade – Aubrey Woodiwiss
Audio post production – String & Tins
Musical Composition – Tom Player
Lead Actor – Gary Milner
Agency – Grey
Executive Creative Director – Nils Leonard
Creative Director – Dave Monk
Creatives – Jonathan Rands & Johan Leandersson
Agency Producer – Debbie Impett

For more information visit makingoficons.com