In this fascinating photo we see a neon salesman’s sample case from the 1930s. Below you can find a close up of the business card inside the case that shows the sample case is from a company called Dorwart Signs in Lancaster, PA.

Funnily, when you think of the time period of the 1930s many people may conjure up images in black and white, yet here’s this briefcase full of bright neon lights. Imagine the wow factor people must have had when the salesman opened the case.