Tag: marketing

January 28, 2015 at 5:23 pm

Of Puppies and Clydesdales

Of Puppies and Clydesdales

Budweiser’s 2015 Super Bowl commercial proves you can’t go wrong with puppies and Clydesdales. The song is “I’m Gonna Be (500 Miles)” performed by Sleeping At Last.

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December 22, 2014 at 1:07 pm

Festive Baubles Turn Beards Into Christmas Trees

Festive Baubles Turn Beards Into Christmas Trees

Beard Baubles are festive ornaments for your beard. The idea is the brainchild of Mike Kennedy and Pauline Ashford from London ad agency Grey London. All proceeds from the sales of the baubles go towards Beard Season, an Australian charity dedicated to fighting melanoma. The original idea was for all of the…

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December 21, 2014 at 12:22 pm

Designer Explains His Creative Process While Making a Logo for a Fictional Company

Designer Explains His Creative Process While Making a Logo for a Fictional Company

Most logos aren’t designed in fifteen minutes, but most designers aren’t Aaron Draplin. Aaron’s a Portland fixture by way of the Midwest, the owner of Draplin Design Co., and an advocate of “blue collar” design: design that works. Here he takes lynda.com’s logo design challenge, creating a dozen iterations of a logo for a…

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December 3, 2014 at 10:19 am

Powerful PSA Shows That You Can Help Prevent Child Abuse

Powerful PSA Shows That You Can Help Prevent Child Abuse

A powerful PSA about child abuse prevention was spotted recently at a high-traffic intersection in Seoul, South Korea. The interactive campaign lets people step in to prevent the crime. The top message roughly translates to: “Child abuse, you can prevent it,” while the bottom message instructs: “112: Report (call) to become a hero for…

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October 21, 2014 at 2:25 pm

26 Creative Business Cards That Aren’t Even Cards

26 Creative Business Cards That Aren't Even Cards

Contact information has gone digital but that doesn’t mean the traditional business card no longer serves a purpose. Business cards these days are used to make an impression. They can be great marketing tools for your services and a memorable ‘card’ can lead to new opportunities. Below you will find a collection of 26…

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October 9, 2014 at 12:55 pm

In 1968 Vermont Banned Billboards. Here’s Why

In 1968 Vermont Banned Billboards. Here's Why

In 1968 the state of Vermont passed a landmark anti-billboard law and the landscape has been billboard-free ever since. The law was the result of the extraordinary efforts of one man, Ted Riehle (1924 – 2007), who was determined to preserve the natural beauty of Vermont. According to John Kessler, chair of the Travel…

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September 30, 2014 at 2:29 pm

GoPro Announces Hero 4 with Jaw-Dropping 4K Video

GoPro Announces Hero 4 with Jaw-Dropping 4K Video

What better way to announce their newest product, HERO4, than with a video shot entirely on their latest camera? The HERO4 features ultra high resolution quality of 4K at 30 frames per second. Visit GoPro for more info. Audio is “Run Boy Run” by Woodkid. TOMORROWLAND (Boom, Belgium): Erin Edenholm, Joanna Piotrowska, Krewella…

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July 12, 2014 at 9:25 am

If Logos Had Honest Slogans

If Logos Had Honest Slogans

What if logos had honest slogans? What would they say? It’s a question Clif Dickens has been answering since December 2011 on his popular tumblr site, Honest Slogans. Below is a small collection of the Sifter’s personal favourites. You can find many, many more on Honest Slogans. You can also keep up with the…

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May 20, 2014 at 5:14 pm

Can You Name the Original Painting from these LEGO Versions?

Can You Name the Original Painting from these LEGO Versions?

Can you name the original painting just from looking at these ‘pixelated’ LEGO versions? In a campaign for LEGO by art director Marco Sodano, famous paintings are recreated using the world-famous brick. The recent campaign was done by Geometry Global, Hong Kong. A fellow artist by the name of Geoffroy Amelot seems to have…

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May 15, 2014 at 3:00 pm

A BBQ Book That You Can LITERALLY Barbecue With

A BBQ Book That You Can LITERALLY Barbecue With

The Barbecue Bible is an interactive book that features detachable pages that can be used to literally help you barbecue. Features include: A thick page of breakable coal, aluminum foil pages for baking, a page for sharpening your knife, a chopping board, apron and even a page made of salt! The limited edition book…

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